Provision of Audience Research Services

Description

The Board of Trustees for the National Galleries of Scotland ("NGS") wish to award a Contract for the Provision of Audience Research Services. The Service Provider is required to conduct Audience Research to provide insight and analysis about our visitors in order to support the Organisation’s 2030 Strategy, Business Plan and Key Performance Indicators (KPIs), special projects and inform organisation-wide strategic planning. The Service Provider shall be a member of, accredited by, or operate in accordance with the standards, codes of conduct and professional requirements of the Market Research Society (MRS) or an equivalent recognised professional body for market research, social research, insight or analytics. This Contract shall primarily provide Fieldwork Surveys and associated Project Management, Client Data Access, Analysis and Reporting for each of our four gallery sites. Services